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Discover Lady Luck Agency
Jessica & Kimberly: Our Story
Lady Luck Agency stands proudly as a women-founded and combat veteran co-founded establishment rooted in Las Vegas. With a rich legacy spanning various sectors including technology, food and beverage, healthcare, retail and resort industries, we extend our expertise in both B2B and B2C public relations services on a local and global scale.
At the helm are founders Kimberly De La Cruz and Jessica Balding, whose combined experience of over two decades in communications reflects a deep commitment to excellence. Kimberly, an esteemed journalist-turned global PR strategist, brings her adeptness in team management, client relations and international media partnerships to the table. Meanwhile, Jessica, a United States Air Force combat veteran with service in Iraq, brings invaluable expertise honed through managing battlespace radio, radar and datalink communications and serving as a civilian contracted Range Training Officer.
Driven by a profound affection for their hometown of Las Vegas, Jessica and Kimberly aspire to channel their passion into making a difference locally and beyond. Lady Luck Agency is dedicated to amplifying client messaging with authenticity and resonance, ensuring it strikes a chord with top-tier media outlets, consumer audiences and industry stakeholders. Through their approachable and impactful communications services, they strive to cultivate enduring connections and elevate brands.
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WHAT CAN PR SERVICES FROM LADY LUCK DO FOR YOU?
BUILD AND ENGAGE AUDIENCE
Leveraging a large global network of media partners, Lady Luck will identify and generate newsworthy brand storytelling opportunities that drive new and existing customers.
Brand Strategy
Lady Luck can help you create a strong brand strategy that will differentiate you from your competitors and resonate with your target audience.
Thought Leadership
We can help establish you as a thought leader in your industry through effective PR strategies that will position you as an expert in your field.
EVENT AWARENESS
Want to generate media and consumer attention to an upcoming event? From ribbon cuttings, to fundraisers to grand openings and everything in between, we've got you covered!
Our Portfolio
